An indisputable contract is the foundation for building stronger advertiser/agency relationships. The ANA's updated Guidelines for Advertiser/Agency Contracts offers advertisers clear and concise advice on the three fundamental phases of contract development: 1) initial negotiation of terms;2) drafting an Interim Letter of Understanding; and3) final contract refinement.Written by Lawrence J. Flink...
By Lawrence J. Flink
Paperback: 25 pages
Publisher: Assn of Natl Advertisers (February 16, 2001)
Package Dimensions: 10.6 x 8.2 x 0.4 inches
Amazon Rank: 12780420
Format: PDF Text TXT book
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Through his words we see the `first woman' to be more open, candid and seemingly smarter than her companion, and his life was all the better for her being there. The end of the book is a patchwork of chapters on the Yoruba, the Igbo, and the Middle Belt minorities. You don't have to return the item to us. Vigee Le Brun's subjects included sovereigns, court beauties, doomed aristocrats, powerful ministers, naughty actresses, adorable children, and even her despised stepfather. It was written so well, laid out in a way that made perfect sense from beginning to end, and is a perfect length (not too short, not too long).
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